News StoriesExcerpts of Key News Stories in Major Media
Note: This comprehensive list of news stories is usually updated once a week. Explore our full index to revealing excerpts of key major media news stories on several dozen engaging topics. And don't miss amazing excerpts from 20 of the most revealing news articles ever published.
It was satellites that launched the space age, and it’s satellites that could bring it all crashing down. If not for the nearly three dozen atomic clocks providing reliably precise timestamps to anyone with an antenna, financial markets and cell service would quickly fall apart. It doesn’t take much to reduce these finely tuned machines to ... wrecks. With life expectancies rarely exceeding a decade, [satellites] are surprisingly disposable. And as new arrivals and old relics crowd the useful, near-Earth orbits, governments and researchers seek ways to restore space’s once infinite promise. “Everybody recognizes that this is a problem, and that the problem is getting worse,” says Jet Propulsion Laboratory (JPL) robotics researcher Aaron Parness. Now, a collaboration between Dr. Parness’s JPL group and a team of Stanford engineers suggests this man-made problem might have a nature-inspired solution: gecko-like pads sticky enough to grab objects in the harsh vacuum of space. The Department of Defense catalogs tens of thousands of artificial objects around Earth, but fragments too small to track likely number in the millions. Any one of these hyper-speed projectiles could cause impact damage. The tipping point at which satellite shards destroy other satellites faster than the atmosphere can swallow them up has already passed. Retrieving such shards is nearly impossible, leaving only one practical solution. “Get rid of the big stuff. Get rid of the source,” [NASA astrophysicist Donald] Kessler urges.
Note: The article above includes detailed charts of the accumulation of space debris surrounding the planet. In 2016, CNN reported that NASA had set up a "Planetary Defense Coordination Office" to defend the Earth from space rubble.
European Union regulators declared a new policy agenda Tuesday starting with the goal that all plastic packaging on the EU market will be recyclable or reusable by 2030. The European Commission appears to be scrambling to curb plastic usage and increase recycling after China announced it would no longer accept imports of “foreign garbage” starting in 2018. The urgent goal is part of a plan to develop a new, sustainable “plastic economy,” which could potentially involve levying taxes and modernizing plastics production to kickstart a behavior change, the European Commission said. Europeans produce 25 million tons of plastic waste annually, but less than 30% of it is currently recycled. “If we don’t do anything about this, 50 years down the road we will have more plastic than fish in the oceans” Frans Timmermans, vice-president of the European Commission responsible for sustainable development, said. Brussels is zeroing in on single-use plastics in particular, hoping to reduce if not eliminate items like straws, bottles that do not degrade, coffee cups, lids and stirrers, cutlery and takeaway containers. “Single-use plastics ... take five seconds to produce, you use it for five minutes and it takes 500 years to break down again,” Timmermans said. In addition to promoting consumer education, the commission said it will facilitate easy access to tap water throughout Europe in order to reduce the demand for bottled water.
Note: Explore a treasure trove of concise summaries of incredibly inspiring news articles which will inspire you to make a difference.
Iceland has become the first major retailer to commit to eliminating plastic packaging for all its own brand products. The retailer said it would be replacing plastic with packaging including paper and pulp trays and paper bags. Iceland said it ... aimed to complete the move by the end of 2023. It has already removed plastic disposable straws from its own label range and new food ranges set to hit the shelves in early 2018 will use paper-based rather than plastic food trays. A survey for Iceland revealed overwhelming public support for a shift away from plastic by retailers, with 80% of 5,000 people polled saying they would endorse a supermarket's move to go plastic-free. Iceland managing director, Richard Walker, said: "The world has woken up to the scourge of plastics. "A truckload is entering our oceans every minute causing untold damage to our marine environment and ultimately humanity - since we all depend on the oceans for our survival. The onus is on retailers, as leading contributors to plastic packaging pollution and waste, to take a stand and deliver meaningful change." As it was technologically and practically possible to create less environmentally harmful alternatives, "there really is no excuse any more for excessive packaging that creates needless waste and damages our environment", he added. Last week, Prime Minister Theresa May pledged to eliminate all avoidable plastic waste within 25 years as part of the government's environmental strategy, with calls for supermarkets to introduce "plastic-free" aisles.
Note: Explore a treasure trove of concise summaries of incredibly inspiring news articles which will inspire you to make a difference.
Every once in awhile, as we Earthlings strive to explore the cosmos, we’re reminded that bits of the cosmos occasionally visit Earth, too. One such reminder came in the form of a blazing green fireball streaking across the predawn New Jersey sky earlier this month. Police dashcam footage ... shows a meteor plunging into the Earth's atmosphere and exploding in a brilliant flash. On Nov. 9 ... an asteroid designated 2017 VL2 came within 75,000 miles of Earth. Despite news reports that the asteroid ... carried enough energy to obliterate New York City, the asteroid – the 48th known one to pass within the moon's orbit this year so far – would have actually burned up in the atmosphere, causing little, if any, damage. “The most important message to get across is that asteroid impacts are extremely unlikely,” Paul Chodas, manager for the Center for Near-Earth Object Studies at NASA’s Jet Propulsion Laboratory in Pasadena, Calif. In 1998, Congress mandated that NASA find 90 percent of asteroids more than 1 kilometer wide. NASA met this goal in 2011, but in the meantime, Congress expanded its mission to include include 90 percent of asteroids 450 feet or larger. Scientists say they have detected about a third of these so far. The bigger the asteroid, the lower the chance of impact: The odds of an asteroid 1 kilometer wide hitting Earth in any given year are 1 in about 500,000, and even an object 450 feet wide has just a 1-in-30,000 chance of impact.
Note: Explore a treasure trove of concise summaries of incredibly inspiring news articles which will inspire you to make a difference.
Two sisters, one 5 years old and the other 3 months old, were rescued in Denver by undercover agents during this year's FBI-led sting operation against sex traffickers, officials said. The alleged trafficker, a friend of the children's family, made a deal to sell them for sex for $600, the FBI said. The friend communicated with an undercover agent, the FBI said in announcing details of Operation Cross Country XI. 82 other juveniles were rescued during last week's nationwide sweep. Some 120 people were arrested. On October 13, the second day of the operation, a minor was rescued by the FBI in El Paso, Texas, when a 16-year-old female victim was advertised online for "entertainment," officials said. The girl was accompanied by a 21-year-old female who offered an undercover agent sexual intercourse with both her and the underage victim for $200. According to the FBI report, the woman as well as the driver, another female, who took the minor and 21-year-old to the undercover officer's location, were arrested. Among the recovered victims across the country was one from Russia. Local and state agencies were involved in the operation, as were police as far away as the Philippines and Thailand. The average age of the victims recovered from this year's operation is 15, the FBI said.
Note: Watch an excellent segment by Australia's "60-Minutes" team "Spies, Lords and Predators" on a pedophile ring in the UK which leads directly to the highest levels of government. A second suppressed documentary, "Conspiracy of Silence," goes even deeper into this topic in the US. For more, see concise summaries of deeply revealing sexual abuse scandal news articles from reliable major media sources.
The Trump administration has waived part of the punishment for five megabanks whose affiliates were convicted and fined for manipulating global interest rates. One of the Trump administration waivers was granted to Deutsche Bank - which is owed at least $130 million by President Donald Trump ... and has also been fined for its role in a Russian money laundering scheme. The waivers were issued in a little-noticed announcement published in the Federal Register. Under laws designed to protect retirement savings, financial firms whose affiliates have been convicted of violating securities statutes are effectively barred from ... managing those savings. However, that punishment can be avoided if the firms manage to secure a special exemption from the U.S. Department of Labor. In late 2016, the Obama administration extended ... one-year waivers to five banks - Citigroup, JPMorgan, Barclays, UBS and Deutsche Bank. Late last month, the Trump administration issued new, longer waivers for those same banks. Leading up to the new waiver for Deustche Bank, Trump’s financial relationship with the firm has prompted allegations of a conflict of interest. In 2016, the Wall Street Journal reported Trump and his companies have received at least $2.5 billion in loans from Deutsche Bank and co-lenders. In 2015, Deutsche Bank pled guilty in the U.S. to wire fraud for its role in the [LIBOR] scandal. Less than two years later ... Deutsche Bank agreed to a $7.2 billion settlement with the Justice Department for misleading investors.
Note: The megabanks again get away with huge manipulations resulting in financial losses for many millions, yet hardly any media focuses on how these banks hardly get a slap on the wrist for their huge criminal offenses. For more along these lines, see concise summaries of deeply revealing news articles on corruption in government and in the financial industry.
Ecuador has granted citizenship to WikiLeaks founder Julian Assange, Ecuador's Foreign Minister Maria Fernanda Espinosa announced Thursday. She called the measure "one more ring of protection" for Assange, who has been holed up at the Ecuadorian Embassy in London since 2012 in an effort to avoid a Swedish arrest warrant. Sweden dropped the charges in May 2017, but Assange remains the subject of a UK arrest warrant. Assange ... has previously expressed concern that if he leaves the Ecuadorian embassy in London he could end up being extradited to the US, where he fears facing the death penalty over allegations of revealing government secrets through WikiLeaks. In December, the Ecuadorian government requested diplomatic status for Assange. But the UK rebuffed the request. Espinosa said Ecuador will continue to pursue a dialogue with the UK to eventually remove Assange from the embassy. "We will continue to protect Julian Assange while his physical and psychological integrity are at risk," Espinosa said. "We are a country that defends human rights and ... respects international law." A 2016 United Nations report concluded that the WikiLeaks founder had been arbitrarily detained by Sweden and the United Kingdom.
Note: Read more about the "legal limbo" and propaganda campaign carried out against Assange and Wikileaks. A 2016 United Nations panel found that authorities in Sweden and the UK have acted unlawfully with regard to Assange. For more along these lines, see concise summaries of deeply revealing government corruption news articles from reliable major media sources.
Opposition parties in Honduras have attacked the failure of the US to denounce the controversial declaration of President Juan Orlando Hernández as winner of a widely disputed election. International observers with the Organization of American States say the vote was so discredited that it was impossible to declare a valid result. But the US State Department noted that an election court had ratified the result of the November 26 election. Honduras' Supreme Electoral Tribunal said Hernández won the election with 42.9% of the votes, edging his main challenger, Salvador Nasralla, who was declared second with 41.24%. The opposition accuses Hernandez of stuffing the court with supporters who helped him change the constitution to allow him to seek a second term. Hundreds of angry opposition supporters protested in the streets of the capital Tegucigalpa Monday following the announcement of the court's decision. The US has a large military base in Honduras, which has led to accusations that both the current and previous US administrations are turning a blind eye to political violence and corruption in the country. The Organization of American States raised a string of concerns about the election, [and] referred to "deliberate human intrusions in the computer system, intentional elimination of digital traces," and "pouches of votes open or lacking votes." The administration of Hernández has also been dogged by allegations of corruption and drug trafficking.
Note: Honduras was one of only eight countries which backed Trump's recognition of Jerusalem as capital of Israel. In 2017, leaked court documents raised concerns that the 2016 murder of an Honduran activist was "an extrajudicial killing planned by military intelligence specialists linked to the country’s US–trained special forces". For more along these lines, see concise summaries of deeply revealing elections corruption news articles from reliable major media sources.
New York City is taking on the oil industry on two fronts, announcing a lawsuit Wednesday that blames the top five oil companies for contributing to global warming and saying the city will sell off billions in fossil fuel investments from the city's pension funds. Democratic Mayor Bill de Blasio received immediate blowback from some of the companies, while winning praise from environmentalists and others. "We're bringing the fight against climate change straight to the fossil fuel companies that knew about its effects and intentionally misled the public to protect their profits," the mayor said. "As climate change continues to worsen, it's up to the fossil fuel companies whose greed put us in this position to shoulder the cost of making New York safer and more resilient." The city alleges the fossil fuel industry was aware for decades that burning fuel was impacting climate change. The defendants in the city's federal lawsuit are BP, Chevron, ConocoPhillips, Exxon Mobil and Royal Dutch Shell. New York's lawsuit ... follows similar litigation filed by San Francisco, Oakland, and Santa Cruz in California. Also Wednesday, de Blasio and Comptroller Scott Stringer said they intend to divest the city's five pension funds of roughly $5 billion in fossil fuel investments out of its total of $189 billion. The divestment is the largest of any municipality in the U.S. to date. "Safeguarding the retirement of our city's police officers, teachers and firefighters is our top priority, and we believe that their financial future is linked to the sustainability of the planet," Stringer said.
Note: For more along these lines, see concise summaries of deeply revealing climate change news articles from reliable major media sources.
New York City ended the year with the fewest murders and the lowest crime figures in decades, the mayor and the NYPD said Friday. There were 290 murders in the nation's largest city in 2017, compared to 335 killings the previous year, said Mayor Bill de Blasio in a news conference. “No one believed it was possible to get under 300 murders,” de Blasio said. The murder rate is a far cry from 1990, when 2,245 people were killed in the city. The numbers of other crimes - shootings, robberies, burglaries and grand larcenies auto - also dropped, officials said. “To see crime levels as low as we have today, you’d have to go back to 1951, when the Dodgers played in Brooklyn and a slice was 15 cents,” de Blasio added. Overall, 2017 was the fourth straight year of declines in crime in New York City. According to NYPD records there were 96,517 crimes reported last year, compared with 102,052 in 2016, a drop of 5.4 percent.
Note: Major media consistently under-reports the remarkable drop in crime in the US. In 1990, there were nearly twice as many reported violent crimes as there were in 2016.
In the 1970s, a truth was accidentally discovered about depression. American psychiatrists had produced a book ... called the Diagnostic and Statistical Manual [that] laid out nine symptoms that a patient has to show to be diagnosed with depression. If [doctors] followed this guide, they had to diagnose every grieving person who came to them as depressed. So, the doctors wanted to know, are we supposed to start drugging all the bereaved people in America? The authors ... decided that there would be a special clause added to the list of symptoms. If you have lost somebody you love in the past year ... all these symptoms are natural, and not a disorder. It was called “the grief exception”. Then ... doctors on the frontline started to come back with another question. If you agree that the symptoms of depression are a logical and understandable response to one set of life circumstances – losing a loved one – might they not be an understandable response to other situations? What about if you lose your job? What if you are stuck in a job that you hate? What about if you are alone and friendless? The grief exception seemed to have blasted a hole in the claim that the causes of depression are sealed away in your skull. It suggested that there are causes out here, in the world, and they needed to be investigated and solved there. Depression ... is a signal that your natural psychological needs are not being met. It is a form of grief – for yourself, and for the culture you live in going so wrong.
Note: The article at the link above is an edited extract from Lost Connections: Uncovering the Real Causes of Depression – and the Unexpected Solutions by Johann Hari. A 2012 Huffington Post article titled, "Drug Companies Drive the Psychiatric Drugging of Children" describes how fake science and bribes have been used by corrupt pharmaceutical companies to rake in the profits.
Picture this: While reaching for the cookie jar - or cigarette or bottle of booze or other temptation - a sudden slap denies your outstretched hand. When the urge returns, out comes another slap. Now imagine those "slaps" occurring inside the brain. In a report published Monday in the Proceedings of the National Academy of Sciences, Stanford neuroscientists say they've achieved this sort of mind-reading in binge-eating mice. They found a telltale pattern of brain activity that comes up seconds before the animals start to pig out - and delivering a quick zap to that part of the brain kept the mice from overindulging. Whether this strategy could block harmful impulses in people remains unclear. The current study used a brain stimulation device already approved for hard-to-treat epilepsy. And based on the new findings, a clinical trial testing this off-the-shelf system for some forms of obesity could start as early as next summer, says Casey Halpern, the study's leader. He thinks the approach could also work for eating disorders and a range of other addictive or potentially life-threatening urges. As a physician-researcher, Halpern specializes in deep brain stimulation (DBS), a surgical treatment in which battery-powered implants send electrical pulses to brain areas where signals go awry. The Food and Drug Administration has approved DBS therapy for movement disorders such as Parkinson's disease, tremor and dystonia. Occasionally DBS is a last-resort treatment for obsessive-compulsive disorder (OCD).
Note: Remember that secret military and intelligence projects are usually 10 to 20 years ahead of anything being done in the public. Could some groups already have developed microchip implants designed for behavior modification or mind control?
Throughout the years that I've written about the potential health hazards of cell phone radiation, I've seen a lot of products promise protection from the radiofrequency (RF) signals that our wireless devices emit. They've ranged from the useless gold-lined radiation "shields" to Pong's more respectable line of phones cases that promise to refocus RF energy away from your head. At CES 2018, a company called Spartan grabbed that promise of protection and took it below the belt with a line of men's underwear. Spartan's boxer briefs claim to block 99 percent of cellphone and Wi-Fi radiation with pure silver fibers woven into the cotton fabric. That Spartan is focused on protecting your balls is significant. Though brain cancer tends to dominate the debate over whether wireless signals are safe, other studies have suggested that cell phones decrease male fertility. Some health advocates who have long been involved with the debate, and even some government agencies (most recently, the California Department of Public Health), recommend that men not carry their phones in a pants pocket to reduce radiation exposure to your nether regions. If the potential danger concerns you, most of the typical recommendations like using a headset, texting instead of making a call (a lot of us already do that) and not sleeping with your phone don't cost a penny.
Note: In 2017, after years of public pressure and a lawsuit, the California Department of Health released guidelines on the health risks of cell phone use. For more along these lines, see concise summaries of deeply revealing health news articles from reliable major media sources.
Estonian start-up Taxify is to go head to head with Uber in London’s highly competitive taxi-hailing market. Taxify said it will launch services across London on Tuesday after signing up 3,000 private hire taxi drivers, who have been vetted to ensure they meet local licensing requirements. In London, it enters a crowded market where the city’s famous black cab taxi drivers and private hire taxi firms such as Addison Lee compete with ride-hailing apps including Gett and Hailo, which is now part of Daimler’s MyTaxi. Uber counts 40,000 drivers and has 3 million London users, who take 1 million trips a week. Taxify is a fraction of Uber’s size - being active in just under 25 cities compared to Uber’s presence in nearly 600 cities worldwide - but runs on a lower cost business model, allowing passengers to pay marked-down fares and letting drivers retain a bigger share of the profits. Taxify said on Monday it would take a 15 percent commission on rides booked through its online platform, versus the 20-25 percent Uber charges in London. Taxify also said it will accept cash as well electronic payments from riders, unlike Uber. Uber has struggled over the past year with legal setbacks, workplace harassment scandals, driver protests and bitter disputes among directors.
Note: For more along these lines, see concise summaries of deeply revealing corporate corruption news articles from reliable major media sources.
2017 was probably the very best year in the long history of humanity. A smaller share of the world’s people were hungry, impoverished or illiterate than at any time before. A smaller proportion of children died than ever before. The proportion disfigured by leprosy, blinded by diseases like trachoma or suffering from other ailments also fell. We journalists focus on bad news - we cover planes that crash, not those that take off - but the backdrop of global progress may be the most important development in our lifetime. Every day, the number of people around the world living in extreme poverty (less than about $2 a day) goes down by 217,000, according to ... Max Roser, an Oxford University economist who runs a website called Our World in Data. Every day, 325,000 more people gain access to electricity. And 300,000 more gain access to clean drinking water. As recently as the 1960s, a majority of humans had always been illiterate and lived in extreme poverty. Now fewer than 15 percent are illiterate, and fewer than 10 percent live in extreme poverty. In another 15 years, illiteracy and extreme poverty will be mostly gone. After thousands of generations, they are pretty much disappearing on our watch. Steven Pinker, the Harvard psychology professor, explores the gains in a terrific book due out next month, “Enlightenment Now,” in which he recounts the progress across a broad array of metrics, from health to wars, the environment to happiness, equal rights to quality of life.
Note: Explore a treasure trove of concise summaries of incredibly inspiring news articles which will inspire you to make a difference.
Iceland is the first country to make it illegal to pay men more than women. Equal pay policies is now mandatory for companies with 25 or more employees. Those that cannot show that they provide equal pay will be subject to fines. The law, which was passed last year, went into effect on Jan. 1. Iceland is already a leader in gender parity. The World Economic Forum (WEF) ranked Iceland as the top country for gender quality for the last nine years based on criteria involving economics, education, health, and politics. For example, Icelandic women make up 48% of the country’s parliament - without a quota system. Despite this, wage inequality has persisted. In 2016, thousands of women in Iceland left work at 2:38 p.m., to protest pay disparity. The time was symbolic of when woman stop receiving pay during their 9 to 5 work day compared to men. The wage gap in Iceland was 72 cents to every man’s dollar. On International Women’s Day in 2017, the country moved to change that. The tiny country, pop. 323,000, aims to completely eliminate the wage gap by 2020.
Note: Explore a treasure trove of concise summaries of incredibly inspiring news articles which will inspire you to make a difference.
China is suspending the production of more than 500 car models and model versions that do not meet its fuel economy standards, several automakers confirmed Tuesday, the latest move by Beijing to reduce emissions in the world’s largest auto market and take the lead in battling climate change. The suspension, effective Jan. 1, would affect both domestic carmakers and foreign joint ventures ... in China, where 28 million vehicles were produced in 2016. China has dozens of small-scale automakers - some producing just a few hundred cars a year. Cui Dongshu, the secretary general of the China Passenger Car Association, said that the ban would affect at most 1 percent of the Chinese market. But the government’s decision to cite fuel economy in the deregistration of so many versions at the same time is nonetheless a signal of the government’s commitment to fuel economy. The country, which for years prioritized economic growth over environmental protection ... has emerged as an unlikely bastion of climate action. “They’re sending a signal to everybody,” said Michael Dunne, president of ... a Hong Kong-based consultancy on China’s clean car market. “This shows their emissions standards have teeth.” The Chinese government has already become the world’s biggest supporter of electric cars, offering automakers numerous incentives for producing so-called new energy vehicles. Those incentives are set to decrease by 2020, to be replaced by quotas for the number of clean cars automakers must sell.
Note: Explore a treasure trove of concise summaries of incredibly inspiring news articles which will inspire you to make a difference.
More than half of the electricity generated in the UK in 2017 came from low-carbon sources for the first time ever. Renewables and nuclear provided more electricity than all fossil fuels combined, with wind generation alone supplying twice as much energy as coal, according to analysis by Carbon Brief, a website that tracks climate change and energy policy. Wind made a greater contribution to the country’s electricity needs than coal in every month apart from January. The share from low-carbon sources doubled between 2008 and 2017, Carbon Brief said. The UK has also added wind and solar power generation rapidly, as costs have fallen. Future development will increasingly be possible without the Government subsidies that have aided the industry’s development until now. The UK also passed a series of other milestones last year, including its first day without coal power since 1882, the most electricity produced from solar power at any one moment and the most wind power produced in a day. Wind saw the biggest increase of any energy source, with supply up 31 per cent for the whole of 2017 on 2016’s level. The electricity sector has been the primary focus of renewable power generation as that power can then be used to revolutionise the other sectors, for example through the electrification of transport. Britain’s power system is the fourth cleanest in Europe and the seventh cleanest in the world.
Note: Explore a treasure trove of concise summaries of incredibly inspiring news articles which will inspire you to make a difference.
The Obama administration was demanding that I reveal the confidential sources I had relied on for a chapter about a botched CIA operation in my 2006 book, State of War. I had also written about the CIA operation for the New York Times, but the papers editors had suppressed the story at the governments request. It wasnt the only time they had done so. My case was part of a broader crackdown on reporters and whistleblowers that had begun during the presidency of George W. Bush and continued far more aggressively under the Obama administration, which had already prosecuted more leak cases than all previous administrations combined. I started covering the CIA in 1995. Success as a reporter on the CIA beat inevitably meant finding out government secrets, and that meant plunging headlong into the classified side of Washington, which had its own strange dynamics. I discovered that there was, in effect, a marketplace of secrets in Washington, in which White House officials and other current and former bureaucrats, contractors, members of Congress, their staffers, and journalists all traded information. This informal black market helped keep the national security apparatus running smoothly, limiting nasty surprises for all involved. The revelation that this secretive subculture existed, and that it allowed a reporter to glimpse the governments dark side, was jarring. It felt a bit like being in the Matrix.
Note: Article author James Risen is a courageous hero who shared two Pulitzer Prizes for his reporting around 9/11 and massive government surveillance. If you read the entire article at the link above, you will learn in detail how the New York Times and other media bow to government pressure and filter what information reaches the public. They also have a strong, but secretive agenda to support war and the military-industrial complex. You will also see how government keeps the media from reporting some of the most important stories.
Television advertisements for prescription drugs ... have been running for 20 years. [Yet] it is not your imagination if you think you are seeing more of them these days. Lots more. 771,368 such ads were shown in 2016 ... an increase of almost 65 percent over 2012. “TV ad spending by pharmaceutical companies has more than doubled in the past four years, making it the second-fastest-growing category on television during that time,” Jon Swallen, Kantar’s chief research officer, said. The ads ... have turned to more serious ailments in the last few years. And when the ads come on, [the] audience is also listening intently to all that can befall them if they take a certain drug. An unexpected side effect of ad agency compliance with the drug administration’s regulation, it turns out, is enhanced credibility. “It’s counterintuitive, but everything in our research suggests that hearing about the risks increases consumers’ belief in the advertising,” said Jeff Rothstein, the chief executive officer of Cult Health, an ad agency that specializes in health care.
Note: 25 years ago drug advertising was illegal, as it was believed drugs should sell themselves on their own merits. Now Big Pharma is raking in profits hand over fist by inundating us with fear-based advertising. For more along these lines, see concise summaries of deeply revealing Big Pharma profiteering news articles from reliable major media sources.
Important Note: Explore our full index to revealing excerpts of key major media news stories on several dozen engaging topics. And don't miss amazing excerpts from 20 of the most revealing news articles ever published.